In recent years a combination of environmental and economic factors have propelled grocery shoppers across the UK to adopt new shopping behaviours, shaping what has now become their new norms.

Our 2024 Grocery Shopper Report uncovers these shifts in consumer behaviour, providing invaluable insights into the ever-evolving landscape of grocery shopping. From the impact of discounters to the rise of own label products, we explore the dynamic factors influencing shopper preferences and purchasing decisions. Don’t miss this opportunity to stay ahead in the grocery game and gain actionable insights to drive your business strategy forward. Download your free copy of the report today.

Discover how changes born out of necessity have now morphed into established shopping habits and access the latest trends and patterns in grocery shopper behaviour.

Explore key findings compiled by our team of FMCG experts and learn actionable strategies to adapt and thrive in the ever-changing FMCG market.

Be the first to know how business and brands can make better decisions with our 2024 Grocery Shopper Report. Download your free copy today.

Gary brings a wealth of experience and knowledge having started his career working with market research agency Nielsen and then client side with some of the leading global FMCG businesses.

If you’d like to have these insights presented live and in-house with your broader team where Gary will further expand on the insights, trends, and strategies uncovered in the 2024 Grocery Shopper Report please book a meeting today. This session can support your business and retailer strategy, sales, innovation and brand planning and support you to make better decisions for the future.